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  2. Communication channel - Wikipedia

    en.wikipedia.org/wiki/Communication_channel

    Statistical and physical modeling can be combined. For example, in wireless communications the channel is often modeled by a random attenuation (known as fading) of the transmitted signal, followed by additive noise. The attenuation term is a simplification of the underlying physical processes and captures the change in signal power over the ...

  3. Shannon–Weaver model - Wikipedia

    en.wikipedia.org/wiki/Shannon–Weaver_model

    The five essential parts of the Shannon–Weaver model: A source uses a transmitter to translate a message into a signal, which is sent through a channel and translated back by a receiver until it reaches its destination. [1] The Shannon–Weaver model is one of the first and most influential models of communication.

  4. Source–message–channel–receiver model of communication

    en.wikipedia.org/wiki/Source–message–channel...

    In this regard, Berlo speaks of the source-encoder and the decoder-receiver. Treating the additional components separately is especially relevant for technical forms of communication. For example, in the case of a telephone conversation, the message is transmitted as an electrical signal and the telephone devices act as encoder and decoder.

  5. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.

  6. Transmission medium - Wikipedia

    en.wikipedia.org/wiki/Transmission_medium

    Many different types of transmission media are used as communications channel. In many cases, communication is in the form of electromagnetic waves. With guided transmission media, the waves are guided along a physical path; examples of guided media include phone lines, twisted pair cables, coaxial cables, and optical fibers.

  7. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    This is an example of "Integrated Marketing Communications", in which multiple marketing channels are simultaneously utilized to increase the strength and reach of the marketing message. Like television, radio marketing benefits from the ability to select specific time slots and programs (in this case in the form of radio stations and segments ...

  8. History of communication - Wikipedia

    en.wikipedia.org/wiki/History_of_communication

    Human communication was initiated with the origin of speech approximately 100,000 BCE. [1] Symbols were developed about 30,000 years ago. The imperfection of speech allowed easier dissemination of ideas and eventually resulted in the creation of new forms of communication, improving both the range at which people could communicate and the longevity of the information.

  9. Data communication - Wikipedia

    en.wikipedia.org/wiki/Data_communication

    Data communication, including data transmission and data reception, is the transfer of data, transmitted and received over a point-to-point or point-to-multipoint communication channel. Examples of such channels are copper wires , optical fibers , wireless communication using radio spectrum , storage media and computer buses .