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The marketing plan offers an opportunity for a productive discussion between employees and leaders of an organisation. The marketing plan also allows the marketing team to examine their past decisions and understand their results in order to better prepare for the future. It also lets the marketing team to observe and study the environment that ...
Website. doh.gov.ph. The Department of Health ( DOH; Filipino: Kagawaran ng Kalusugan) is the executive department of the government of the Philippines responsible for ensuring access to basic public health services by all Filipinos through the provision of quality health care, the regulation of all health services and products.
The Government Service Insurance System ( Filipino: Paseguruhan ng mga Naglilingkod sa Pamahalaan, abbreviated as GSIS) is a government-owned and controlled corporation (GOCC) of the Philippines. Created by Commonwealth Act No. 186 and Republic Act No. 8291 (GSIS Act of 1997), GSIS is a social insurance institution that provides a defined ...
Philippine Ports Authority ( Filipino: Pangasiwaan ng Daungan ng Pilipinas[ 1]) is a government-owned and controlled corporation under the Department of Transportation as an attached agency. It is responsible for financing, management and operations of public ports throughout the Philippines, except the port of Cebu, which is under the Cebu ...
Therefore, the first step in any advertising planning is to review to the objectives as set out in the marketing plan. This is designed to ensure that all promotional efforts, including advertising, are working towards achieving both short-term and long-term corporate and marketing goals and align with the company's values and vision. [71]
The National Police Commission ( NAPOLCOM; Filipino: Pambansang Komisyon ng Pulisya) is an agency attached to the Department of the Interior and Local Government (DILG) responsible for the administration and control of the Philippine National Police (PNP). It has the authority to administer police entrance examination, to investigate police ...
www .tourism .gov .ph. The Department of Tourism ( Filipino: Kagawaran ng Turismo, DOT) is the executive department of the Philippine government responsible for the regulation of the Philippine tourism industry and the promotion of the Philippines as a tourist destination .
The aim of promotion is to increase brand awareness, create interest, generate sales or create brand loyalty. It is one of the basic elements of the market mix, which includes the four Ps, i.e., product, price, place, and promotion. [1] Promotion is also one of the elements in the promotional mix or promotional plan.