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No Shortcuts: Organizing for Power in the New Gilded Age (ISBN 1586480499) is a 2016 non-fiction book by Jane McAlevey, in which the author argues that meaningful social change can only happen when organizing is built around workers and ordinary people at the community level. The book uses case studies from the labor unions and social movements.
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...
Book review. A book review is a form of literary criticism in which a book is merely described (summary review) or analyzed based on content, style, and merit. [1] A book review may be a primary source, an opinion piece, a summary review, or a scholarly view. [2] Books can be reviewed for printed periodicals, magazines, and newspapers, as ...
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The following is a comparison of e-book formats used to create and publish e-books. The EPUB format is the most widely supported e-book format, supported by most e-book readers except Amazon Kindle [a] devices. Most e-book readers also support the PDF and plain text formats. E-book software can be used to convert e-books from one format to ...
No part of this book may be transmitted or reproduced in any form by any means without permission in writing from the publisher. Developmental Editor: John Barstow Editorial Director: Shay Totten Project Manager: Emily Foote Copy Editor: Nancy Crompton Fact-checker: Mary Fratini Book Designer: Peter Holm Printed in Canada on recycled paper.