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  2. Bloom's taxonomy - Wikipedia

    en.wikipedia.org/wiki/Bloom's_taxonomy

    Bloom's taxonomy is a set of three hierarchical models used for classification of educational learning objectives into levels of complexity and specificity. The three lists cover the learning objectives in cognitive, affective and psychomotor domains.

  3. Quantitative research - Wikipedia

    en.wikipedia.org/wiki/Quantitative_research

    1. When exploring in-depth or complex topics. 2. When studying subjective experiences and personal opinions. 3. When conducting exploratory research. 4. When studying sensitive or controversial topics. The objective of quantitative research is to develop and employ mathematical models, theories, and hypotheses pertaining to phenomena.

  4. Economic methodology - Wikipedia

    en.wikipedia.org/wiki/Economic_methodology

    Economic methodology is the study of methods, especially the scientific method, in relation to economics, including principles underlying economic reasoning. [1] In contemporary English, 'methodology' may reference theoretical or systematic aspects of a method (or several methods). Philosophy and economics also takes up methodology at the ...

  5. Descriptive research - Wikipedia

    en.wikipedia.org/wiki/Descriptive_research

    Descriptive research is mainly done when a researcher wants to gain a better understanding of a topic. That is, analysis of the past as opposed to the future. Descriptive research is the exploration of the existing certain phenomena. The details of the facts won't be known. The existing phenomena's facts are not known to the person.

  6. Sustainability - Wikipedia

    en.wikipedia.org/wiki/Sustainability

    Sustainability is regarded as a "normative concept".[6] [23] [24] [2] This means it is based on what people value or find desirable: "The quest for sustainability involves connecting what is known through scientific study to applications in pursuit of what people want for the future."

  7. Advertising management - Wikipedia

    en.wikipedia.org/wiki/Advertising_management

    Advertising objectives are derived from marketing objectives. Therefore, the first step in any advertising planning is to review to the objectives as set out in the marketing plan. This is designed to ensure that all promotional efforts, including advertising, are working towards achieving both short-term and long-term corporate and marketing ...

  8. Sustainable Development Goals - Wikipedia

    en.wikipedia.org/wiki/Sustainable_Development_Goals

    The uneven prioritization of goals reflects longstanding national development policies. This complicates the global endeavor towards sustainable development. For example, there has long been a tendency to favor socio-economic objectives over environmental ones. [7] Funding remains a critical issue for achieving the SDGs.

  9. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    The AIDA marketing model is a model within the class known as hierarchy of effects models or hierarchical models, all of which imply that consumers move through a series of steps or stages when they make purchase decisions. These models are linear, sequential models built on an assumption that consumers move through a series of cognitive ...