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Roth's Web site reports that in 1963 Revell paid Roth 1 cent for every one of his model kits sold, totaling $32,000. [ 16 ] [ 17 ] In the early-to-mid-1960s, slot car racing became a fad, and like many other companies, Revell attempted to enter the fray by using its plastic model car bodies with mechanicals underneath—fit for the track.
Monogram is an American brand and former manufacturing company of scale plastic models of cars, aircraft, spacecraft, ships, and military vehicles since the early 1950s. The company was formed by two former employees of Comet Kits, Jack Besser and Bob Reder. Mattel acquired Monogram in 1968, and the firm passed through various owners and was ...
Model Products Corporation. Model Products Corporation, usually known by its acronym, MPC, is an American brand and former manufacturing company of plastic scale model kits and pre-assembled promotional models of cars that were popular in the 1960s and 1970s. MPC's main competition was model kits made by AMT, Jo-Han, Revell, and Monogram.
OzMods Scale Models (Australia) ParryArt (Australia) Quickboost (Czech Republic) - brand of Aires. Planet Models (Czech Republic) - brand of Special Hobby. Reskit (Ukraine) Rising Sun Modeling (Japan) - brand of Konishi. Silver Wings (Poland) Studio 27 (Japan) - brand by Gilles.
Unimax (Hong Kong, China) Unimodel (Ukraine) Union Model (Japan) UPC (USA) imported and re-packaged kits in the 1960s from Frog, Marusan, Aoshima, Hasegawa, Fujimi & many Japanese companies. Upgrade - See Tasman Model Products. US Airfix (Airfix kits for USA market) Valhalla (UK) - Same maker as Veeday.
With the hiring in 1952 of salesman John Cuomo (1901–1971), the company began the manufacture of its own line of plastic model kits, efficiently marketed with a skeleton staff. [3] The target market were young hobbyists, similar to the kits of the rival companies, Monogram and Revell.
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