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  2. Sociological theory - Wikipedia

    en.wikipedia.org/wiki/Sociological_theory

    Sociology. A sociological theory is a supposition that intends to consider, analyze, and/or explain objects of social reality from a sociological perspective, [1]: 14 drawing connections between individual concepts in order to organize and substantiate sociological knowledge. Hence, such knowledge is composed of complex theoretical frameworks ...

  3. Social exchange theory - Wikipedia

    en.wikipedia.org/wiki/Social_exchange_theory

    Social exchange theory is a sociological and psychological theory that studies the social behavior in the interaction of two parties that implement a cost-benefit analysis to determine risks and benefits. The theory also involves economic relationships—the cost-benefit analysis occurs when each party has goods that the other parties value. [ 1 ]

  4. Conversation analysis - Wikipedia

    en.wikipedia.org/wiki/Conversation_analysis

    Conversation analysis (CA) is an approach to the study of social interaction that empirically investigates the mechanisms by which humans achieve mutual understanding. [1] It focuses on both verbal and non-verbal conduct, especially in situations of everyday life. CA originated as a sociological method, but has since spread to other fields.

  5. Structuration theory - Wikipedia

    en.wikipedia.org/wiki/Structuration_theory

    Structuration theory. The theory of structuration is a social theory of the creation and reproduction of social systems that is based on the analysis of both structure and agents (see structure and agency), without giving primacy to either. Furthermore, in structuration theory, neither micro - nor macro-focused analysis alone is sufficient.

  6. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer service is the assistance and advice provided by a company through phone, online chat, mail, and e-mail to those who buy or use its products or services. Each industry requires different levels of customer service, [ 1 ] but towards the end, the idea of a well-performed service is that of increasing revenues.

  7. Macrosociology - Wikipedia

    en.wikipedia.org/wiki/Macrosociology

    Sociology. Macrosociology is a large-scale approach to sociology, emphasizing the analysis of social systems and populations at the structural level, often at a necessarily high level of theoretical abstraction. [1][2] Though macrosociology does concern itself with individuals, families, and other constituent aspects of a society, it does so in ...

  8. Context analysis - Wikipedia

    en.wikipedia.org/wiki/Context_analysis

    Context analysis. Context analysis is a method to analyze the environment in which a business operates. Environmental scanning mainly focuses on the macro environment of a business. But context analysis considers the entire environment of a business, its internal and external environment. This is an important aspect of business planning.

  9. Sociology - Wikipedia

    en.wikipedia.org/wiki/Sociology

    Sociology of leisure is the study of how humans organize their free time. Leisure includes a broad array of activities, such as sport, tourism, and the playing of games. The sociology of leisure is closely tied to the sociology of work, as each explores a different side of the work–leisure relationship.