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YouTube.com Last month Kmart (SHLD) scored a big viral hit with its naughty-sounding "Ship My Pants" ad. Now it's out with another ad that promises some big gas savings. The joke, of course, is ...
AdWeek notes that this commercial, like the previous two entries from Kmart, was created by ad agency Draftfcb.Those two clips combined for more than 25 million views on YouTube.
As for Kmart, the ad serves a real purpose: emphasizing to consumers that Kmart stores and Kmart.com operate as a cohesive unit, allowing shoppers to buy merchandise via either channel as they see ...
Kmart ( / ˈkeɪmɑːrt / KAY-mart ), formerly legally registered as Kmart Corporation, now operated by Transformco, is an online retailer in the United States and operates six remaining Kmart big-box department stores — 3 in the US Virgin Islands [5] [6] [7] and one each in Kendale Lakes, Florida (Miami postal address); [4] Bridgehampton, Long Island; [8] and Tamuning, Guam. [9]
Many United States department store chains and local department stores, some with long and proud histories, went out of business or lost their identities between 1986 and 2006 as the result of a complex series of corporate mergers and acquisitions that involved Federated Department Stores and The May Department Stores Company with many stores becoming units of Macy's, Inc. The following is a ...
Sears Holdings Corporation was an American holding company headquartered in Hoffman Estates, Illinois. It was the parent company of the chain stores Kmart and Sears and was founded after the former purchased the latter in 2005. [7] It was the 20th-largest retailing company in the United States in 2015. [8] It filed for Chapter 11 bankruptcy on October 15, 2018, and sold its assets to ESL ...
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