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  2. General Mills bets the power of flavor will save it from ...

    www.aol.com/finance/general-mills-bets-power...

    General Mills made the controversial decision in 2016 to remove artificial dyes from its Lucky Charms and Trix cereals in favor of natural dyes made from fruit and vegetable juices, part of a ...

  3. Betty Crocker Cookbook - Wikipedia

    en.wikipedia.org/wiki/Betty_Crocker_Cookbook

    Dewey Decimal. 641.5 22. LC Class. TX714 .C7515 2005. The Betty Crocker Cookbook is a cookbook written by staff at General Mills, the holders of the Betty Crocker trademark. The persona of Betty Crocker was invented by the Washburn-Crosby Company (which would later become General Mills) as a feminine "face" for the company's public relations. [1]

  4. General Mills - Wikipedia

    en.wikipedia.org/wiki/General_Mills

    Founding as General Mills. General Mills itself was created on June 20, 1928, [8] when Washburn-Crosby President James Ford Bell merged Washburn-Crosby with three other mills. [9] In the same year, General Mills acquired the Wichita Mill and Elevator Company of the industrialist Frank Kell of Wichita Falls, Texas.

  5. Betty Crocker - Wikipedia, the free encyclopedia

    en.wikipedia.org/wiki/Betty_Crocker

    Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...

  6. General Mills or Kellogg: Which Food Titan Had the Better ...

    www.aol.com/news/2014-03-29-general-mills-or...

    General Mills and Kellogg are two of the largest packaged-goods manufacturers in the world and both have recently released their quarterly reports. Analysts had expected stronger results from both ...

  7. Something to Watch With General Mills - AOL

    www.aol.com/news/2012-02-27-something-to-watch...

    General Mills' tangible book value is -$6.3 billion, which obviously raises a yellow flag. I asked Heiserman about the tendency for some large-cap blue chips to have a high intangible assets ratio ...

  8. List of breakfast cereals - Wikipedia

    en.wikipedia.org/wiki/List_of_breakfast_cereals

    This is a list of breakfast cereals. Many cereals are trademarked brands of large companies, such as Kellanova, WK Kellogg Co, General Mills, Malt-O-Meal, Nestlé, Quaker Oats and Post Consumer Brands, but similar equivalent products are often sold by other manufacturers and as store brands. This is a dynamic list and may never be able to satisfy particular standards for completeness. You can ...

  9. Cheerios - Wikipedia

    en.wikipedia.org/wiki/Cheerios

    Cheerios is a brand of cereal manufactured by General Mills in the United States and Canada, consisting of pulverized oats in the shape of a solid torus.In some countries, including the United Kingdom, Cheerios is marketed by Cereal Partners under the Nestlé brand; in Australia and New Zealand, Cheerios is sold as an Uncle Tobys product.