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  2. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  3. Straw man proposal - Wikipedia

    en.wikipedia.org/wiki/Straw_man_proposal

    Straw man proposal. A straw-man (or straw-dog) proposal is a brainstormed simple draft proposal intended to generate discussion of its disadvantages and to spur the generation of new and better proposals. [1] The term is considered American business jargon, [2] but it is also encountered in engineering office culture.

  4. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...

  5. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  6. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    The aim of promotion is to increase brand awareness, create interest, generate sales or create brand loyalty. It is one of the basic elements of the market mix, which includes the four Ps, i.e., product, price, place, and promotion. [1] Promotion is also one of the elements in the promotional mix or promotional plan.

  7. Microsoft PowerPoint - Wikipedia

    en.wikipedia.org/wiki/Microsoft_PowerPoint

    Innovations included: multiple slides in a single file, organizing slides with a slide sorter view and a title view (precursor of outline view), speakers' notes pages attached to each slide, printing of audience handouts with multiple slides per page, text with outlining styles and full word-processor formatting, graphic shapes with attached ...

  8. Template:Outline generator - Wikipedia

    en.wikipedia.org/wiki/Template:Outline_generator

    This template should always be substituted (i.e., use { { subst:Outline generator }}). The above documentation is transcluded from Template:Outline generator/doc. ( edit | history) Editors can experiment in this template's sandbox ( create | mirror) and testcases ( create) pages. Add categories to the /doc subpage. Subpages of this template.

  9. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Activities identified as elements of the promotional mix vary, but typically include the following: Advertising is the paid presentation and promotion of ideas, goods, or services by an identified sponsor in a mass medium. Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays ...

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