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Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging with Los Angeles–based Coffin, Cooper, and Clay in the early 1950s. [2]
The A.C. Nielsen company, which continues to measure television ratings today, took over American radio's ratings beginning with the 1949–50 radio season and ending in 1955–56. [40] During this era, nearly all of radio's most popular programs were broadcast on one of three networks: NBC Red, NBC Blue, or CBS' Columbia network.
Nielsen Media Research ( NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen ratings, an audience measurement system of television viewership that for years has been the deciding ...
The organization's legal name is National Public Radio and its trademarked brand is NPR; it is known by both names. [11] In June 2010, the organization announced that it was "making a conscious effort to consistently refer to ourselves as NPR on-air and online" because NPR is the common name for the organization and its radio hosts have used the tag line "This ... is NPR" for many years. [11]
WTOP-FM (103.5 FM) – branded "WTOP Radio" and "WTOP News" – is a commercial all-news radio station licensed to serve Washington, D.C. Owned by Hubbard Broadcasting, [4] the station serves the Washington metropolitan area, extending its reach through two repeater stations: WTLP (103.9 FM) in Braddock Heights, Maryland, [5] and WWWT-FM (107.7) in Manassas, Virginia. [6]
The Public Broadcasting Service (PBS) is the primary non-profit television service, with 349 member public broadcasters. News and public affairs programs include PBS NewsHour, Frontline, and Washington Week. In September 2012, PBS rated 88% above CNN in public affairs programming, [ 1] placing it competitively with cable news outlets [ 2] but ...
A digital journalism credibility study performed by the Online News Association compares the online public credibility ratings to actual media respondent credibility ratings. Looking at a variety of online media sources, the study found that overall the public saw online media as more credible than it actually is. [42]
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