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  2. Open rate - Wikipedia

    en.wikipedia.org/wiki/Open_rate

    The email open rate is a measure primarily used by marketers as an indication of how many people "view" or "open" the commercial electronic mail they send out. [1] It is most commonly expressed as a percentage and calculated by dividing the number of email messages opened by the total number of email messages sent (excluding those that bounced.)

  3. Market economy - Wikipedia

    en.wikipedia.org/wiki/Market_economy

    Liberalism portal. Politics portal. v. t. e. A market economy is an economic system in which the decisions regarding investment, production and distribution to the consumers are guided by the price signals created by the forces of supply and demand.

  4. Crowding out (economics) - Wikipedia

    en.wikipedia.org/wiki/Crowding_out_(economics)

    e. In economics, crowding out is a phenomenon that occurs when increased government involvement in a sector of the market economy substantially affects the remainder of the market, either on the supply or demand side of the market. One type frequently discussed is when expansionary fiscal policy reduces investment spending by the private sector.

  5. Free market - Wikipedia

    en.wikipedia.org/wiki/Free_market

    In economics, a free market is an economic system in which the prices of goods and services are determined by supply and demand expressed by sellers and buyers. Such markets, as modeled, operate without the intervention of government or any other external authority. Proponents of the free market as a normative ideal contrast it with a regulated ...

  6. Public good (economics) - Wikipedia

    en.wikipedia.org/wiki/Public_good_(economics)

    In economics, a public good (also referred to as a social good or collective good) [1] is a good that is both non-excludable and non-rivalrous. Use by one person neither prevents access by other people, nor does it reduce availability to others. [1] Therefore, the good can be used simultaneously by more than one person. [2]

  7. Market value - Wikipedia

    en.wikipedia.org/wiki/Market_value

    Market value. Market value or OMV ( Open Market Valuation) is the price at which an asset would trade in a competitive auction setting. Market value is often used interchangeably with open market value, fair value or fair market value, although these terms have distinct definitions in different standards, and differ in some circumstances.

  8. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

  9. Market segmentation - Wikipedia

    en.wikipedia.org/wiki/Market_segmentation

    e. In marketing, market segmentation or customer segmentation is the process of dividing a consumer or business market into meaningful sub-groups of current or potential customers (or consumers) known as segments. [ 1] Its purpose is to identify profitable and growing segments that a company can target with distinct marketing strategies.