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Pepsi Number Fever. The logo for the sales promotion. Market share of Pepsi in the Philippines initially increased from 19.4% to 24.9%. Mistake in ₱1 million grand prize winning bottle cap distribution led to riots and deaths. The Pepsi Number Fever, [ 1] also known as the 349 incident, [ 2] was a promotion held by PepsiCo in the Philippines ...
Website. starrylemonlime.com. Starry is a lemon-lime soft drink distributed by PepsiCo. Distribution began in January 2023. The brand is aimed at competing against Sprite and 7 Up. In January 2023, Starry replaced Sierra Mist as Pepsi's lemon-lime flavored drink, in part because Sierra Mist failed to gain market share in the growing category ...
In 2023, the company's seat in Forbes Global 2000 was 82. [4] PepsiCo's flagship product, Pepsi Cola has been engaged in a rivalry for generations with Coca-Cola; it is commonly referred to as the cola wars. Although Coca-Cola outsells Pepsi Cola in the United States, PepsiCo within the North American market is the largest food and beverage ...
In recent years, PepsiCo has focused more on zero sugar beverage options within its portfolio. To that end, PepsiCo purchased energy drink maker Rockstar for $3.85 billion in early 2020.
The Globe has its origins in the 1940s, when Pepsi unveiled a new bottle cap that featured the script Pepsi wordmark in the white field of a waving tricolor meant as a show of U.S. patriotism during World War II. An illustration of that bottle cap became Pepsi's primary logo around 1945, and remained even when the script wordmark was replaced ...
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With Pepsi Dig In—the brand’s platform designed to drive access, business growth, and awareness to Black-owned restaurants—the day of festivities takes places this year on Saturday, August ...
Pepsi-Cola Products Philippines, Inc. (PCPPI) was established in 1989 as Premier Beverages by Luis Lorenzo, Sr. to acquire the bottling and distribution rights to PepsiCo beverages in the Philippines. In 1997, the Guoco Group acquired Lorenzo's holdings in PCPPI. Under Guoco management, ₱700 million was spent in 1998 to upgrade the facilities ...