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Chanel No. 5 was the first perfume launched by French couturier Gabrielle "Coco" Chanel in 1921. The scent formula for the fragrance was compounded by French-Russian chemist and perfumer Ernest Beaux. The design of its bottle has been an important part of the product's branding.
Ernest Beaux [9] was born in Moscow, Russia, the brother of Edouard Beaux, who worked for Alphonse Rallet & Co. of Moscow, then the foremost Russian perfume house and purveyor to the Imperial courts. In 1898, A. Rallet and Company, with approximately 1500 employees and 675 products, was sold to the French perfume house Chiris of La Bocca.
Gabrielle Bonheur " Coco " Chanel ( / ʃəˈnɛl / shə-NEL, French: [ɡabʁijɛl bɔnœʁ kɔko ʃanɛl] ⓘ; 19 August 1883 – 10 January 1971) [ 2] was a French fashion designer and businesswoman. The founder and namesake of the Chanel brand, she was credited in the post- World War I era with popularising a sporty, casual chic as the ...
Like Chanel No.5, launched six years earlier, it is considered an aldehydic floral perfume. [4] [5] The original black bottle with a gold top was decorated with a gold illustration of Jeanne Lanvin and her daughter, created by French fashion illustrator Iribe. [2] In 1993, the perfume was reformulated by Hubert Fraysse, brother of André and ...
It is privately owned by the Wertheimer family and has been headquartered in London since 2018. Chanel specializes in women's ready-to-wear, luxury goods, and accessories and licenses its name and branding to Luxottica for eyewear. [3] [4] Chanel is well known for its No. 5 perfume and "Chanel Suit". [5]
In 1924, Coco Chanel made an agreement with the Wertheimers creating a corporate entity, "Parfums Chanel." Chanel believed that the time was opportune to extend the sale of her fragrance Chanel No. 5 to a wider customer base. Since its introduction it had been available only as an exclusive offering to an elite clientele in her boutique.
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Fragrance by Jacques Polge. Released. September 2002. Label. Chanel. Chanel Chance is a line of fragrances for women from Chanel that was introduced in September 2002. It was created by Jacques Polge, who has created every Chanel fragrance launched since 1978, including Coco Mademoiselle, Allure, Bleu de Chanel and Chanel No.5 Eau Premiere. [1]
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