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  2. Customer success - Wikipedia

    en.wikipedia.org/wiki/Customer_success

    Customer success, customer success management, or client advocacy is a business strategy aimed at ensuring that customers achieve their desired outcomes while using a product or service. It involves proactive engagement, personalized support, and ongoing assistance to help customers derive maximum value from their investments, and refers to the ...

  3. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Customer experience. Customer experience, sometimes abbreviated to CX, is the totality of cognitive, affective, sensory, and behavioral customer responses during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages. [1] [2] [3]

  4. Starbucks - Wikipedia

    en.wikipedia.org/wiki/Starbucks

    Interior of the Pike Place Market location in 1977. Howard Schultz was chief executive from 1986 to 2000, and again from 2008 to 2017. Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It was founded in 1971, and is currently the world's largest coffeehouse chain .

  5. Amazon (company) - Wikipedia

    en.wikipedia.org/wiki/Amazon_(company)

    Amazon.com, Inc., [ 1] doing business as Amazon ( / ˈæməzɒn /, AM-ə-zon; UK also / ˈæməzən /, AM-ə-zən ), is an American multinational technology company, engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. [ 5]

  6. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer support is a range of consumer services to assist customers in making cost-effective and correct use of a product. [ 9] It includes assistance in planning, installation, training, troubleshooting, maintenance, upgrading, and disposal of a product. [ 9] These services may even be provided at the place in which the customer makes use of ...

  7. Customer - Wikipedia

    en.wikipedia.org/wiki/Customer

    Customer. In sales, commerce, and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product, or an idea, obtained from a seller, vendor, or supplier via a financial transaction or an exchange for money or some other valuable consideration. [1] [2]

  8. Burger King - Wikipedia

    en.wikipedia.org/wiki/Burger_King

    Burger King Corporation ( BK, stylized in all caps) is an American multinational chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida –based restaurant chain. After Insta-Burger King ran into financial difficulties, its two Miami ...

  9. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    t. e. SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. [ 1]