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  2. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of writing intended to convince or influence readers to accept a particular idea or opinion and to inspire action. [1] A wide variety of writings, such as criticisms, reviews, reaction papers, editorials, proposals, advertisements, and brochures, utilize different persuasion techniques to influence readers.

  3. Propaganda techniques - Wikipedia

    en.wikipedia.org/wiki/Propaganda_techniques

    Lying and deception can be the basis of many propaganda techniques including Ad Hominem arguments, Big-Lie, Defamation, Door-in-the-Face, Half-truth, Name-calling or any other technique that is based on dishonesty or deception. For example, many politicians have been found to frequently stretch or break the truth.

  4. Narrative paradigm - Wikipedia

    en.wikipedia.org/wiki/Narrative_paradigm

    Background. The Narrative Paradigm is a theory that suggests that human beings are natural storytellers and that a good story is more convincing than a good argument. Walter Fisher developed this theory as a solution making cohesive arguments. Fisher conceptualized the paradigm as a way to combat issues in the public sphere. [4]

  5. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.

  6. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    v. t. e. The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [1]

  7. Persuasive technology - Wikipedia

    en.wikipedia.org/wiki/Persuasive_technology

    Persuasive technology is broadly defined as technology that is designed to change attitudes or behaviors of the users through persuasion and social influence, but not necessarily through coercion. Such technologies are regularly used in sales , diplomacy , politics , religion , military training , public health , and management , and may ...

  8. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence. Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal ...

  9. Persuasion - Wikipedia

    en.wikipedia.org/wiki/Persuasion

    Rhetoric is the art of effective persuasive speaking, often through the use of figures of speech, metaphors, and other techniques. The Greek philosopher Aristotle listed four reasons why one should learn the art of persuasion: Truth and justice are perfect; thus if a case loses, it is the fault of the speaker. It is an excellent tool for teaching.