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Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.
Raymond Zimmerman. Products. Jewelry, gifts, home decor products, sporting goods, electronics, toys. Service Merchandise was a retail chain of catalog showrooms carrying jewelry, toys, sporting goods and electronics. The company, which first began in 1934 as a five-and-dime store, was in existence for 68 years before ceasing operations in 2002.
The term often describes products, but can also encompass services . The private-label process contains a company that manufactures products, while another company brands and sells those products. In this field of food and beverage, private labeling enables brand-holders to create personalized products for their target markets.
t. e. A trademark (also written trade mark or trade-mark [1]) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies a product or service from a particular source and distinguishes it from others. [2] [3] A trademark owner can be an individual, business organization, or any legal entity.
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Co-branding. Co-branding is a marketing strategy that involves strategic alliance of multiple brand names jointly used on a single product or service. [1] Co-branding is an arrangement that associates a single product or service with more than one brand name, or otherwise associates a product with someone other than the principal producer.
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