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  2. Nike Women's Advertising - Wikipedia

    en.wikipedia.org/wiki/Nike_Women's_Advertising

    Although Nike started aggressively advertising towards women in the 1990s, they were not the first athletic company to promote their products towards women. According to Shelly Lucas's article, "Nike's Commercial Solution: Girls, Sneakers, and Salvation", "In 1981, Reebok, one of Nike's competitors in the athletic shoe industry, chose to make ...

  3. Pretty (advertisement) - Wikipedia

    en.wikipedia.org/wiki/Pretty_(advertisement)

    Country. United States. Pretty (or I Feel Pretty) is a television advertisement launched in 2006 by Nike, Inc. to promote its "Nike Women" brand of sportswear. The 60-second spot was handled by advertising agency Wieden+Kennedy in Portland, Oregon. The advert stars Russian tennis player Maria Sharapova in her first appearance as a spokesperson ...

  4. Carolyn Davidson (graphic designer) - Wikipedia

    en.wikipedia.org/wiki/Carolyn_Davidson_(graphic...

    Alma mater. Portland State University. Occupation. Graphic designer. Years active. (retired in 2000) [1] Notable work. Swoosh logo for Nike, Inc. Carolyn Davidson (born 1943) is an American graphic designer best known for designing the Nike Swoosh logo.

  5. Nike drops new 'dynasty' ad after U.S. women's basketball ...

    www.aol.com/sports/nike-drops-dynasty-ad-u...

    Nike releases new ad after Team USA’s gold medal win. Team USA cruised to a dominant 90-75 win over Japan to claim a gold medal at the Tokyo Olympics on Sunday night, capping what once again was ...

  6. Just Do It - Wikipedia

    en.wikipedia.org/wiki/Just_Do_It

    The founder of the Wieden+Kennedy agency, Dan Wieden, credits the inspiration for his "Just Do It" Nike slogan to a death row inmate Gary Gilmore’s last words: "Let's do it." [1] From 1988 to 1998, Nike increased its share of the North American domestic sport-shoe business from 18% to 43% (from $877 million to $9.2 billion in worldwide sales ...

  7. Nike, Inc. - Wikipedia

    en.wikipedia.org/wiki/Nike,_Inc.

    It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022. [ 6 ][ 7 ] The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971.

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