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Chanel No. 5. Chanel No. 5 was the first perfume launched by French couturier Gabrielle "Coco" Chanel in 1921. The scent formula for the fragrance was compounded by French-Russian chemist and perfumer Ernest Beaux. The design of its bottle has been an important part of the product's branding.
Ernest Beaux (French pronunciation: [ɛʁnɛst bo]; 7 December [O.S. 25 November] 1881 – 9 June 1961) was a Russian-born French perfumer who is best known for creating Chanel No. 5, which is perhaps the world's most famous perfume.
US$ 33 million. No. 5 the Film (2004) is a 180-second short film directed by Baz Luhrmann ( Romeo + Juliet, Moulin Rouge!) and starring Nicole Kidman and Rodrigo Santoro. Karl Lagerfeld designed the costumes; [ 1] he also briefly appears in the film. It is part of a new breed of advertising crossover films known as branded content.
It is privately owned by the Wertheimer family and has been headquartered in London since 2018. Chanel specializes in women's ready-to-wear, luxury goods, and accessories and licenses its name and branding to Luxottica for eyewear. [3] [4] Chanel is well known for its No. 5 perfume and "Chanel Suit". [5]
Chanel No. 19 perfume was first marketed in 1971. The number 19 was chosen to commemorate Coco Chanel 's birthday, 19 August. The perfume was launched a year before she died. The scent was created by Henri Robert. [1] No. 19 is a balsamic-green scent, compared to the aldehydic Chanel No. 5, the floral Chanel No. 22 and ambrette-green Chanel No. 18.
Coco Chanel had worked with Ernest Beaux on her original perfume, Chanel No. 5, which debuted in 1921. The following year, they released Chanel No. 22. [1] In 1924, Pierre Wertheimer became a partner to Coco Chanel in her perfume business. He owned 70 percent; Chanel owned 10 percent, and a friend of Chanel's owned the remaining portion.
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