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  2. List of largest container shipping companies - Wikipedia

    en.wikipedia.org/wiki/List_of_largest_container...

    This is a list of the 30 largest container shipping companies as of February 2024, according to Alphaliner, ranked in order of the twenty-foot equivalent unit (TEU) capacity of their fleet. [1] In January 2022, MSC overtook Maersk for the container line with the largest shipping capacity for the first time since 1996. [ 2 ]

  3. List of most valuable brands - Wikipedia

    en.wikipedia.org/wiki/List_of_most_valuable_brands

    The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes.Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no ...

  4. Nestlé - Wikipedia

    en.wikipedia.org/wiki/Nestlé

    Carnation was acquired for US$3 billion in 1984 and brought the evaporated milk brand, as well as Coffee-Mate and Friskies, to Nestlé. In 1986, the company founded Nestlé Nespresso S.A. The British confectionery company Rowntree Mackintosh was acquired in 1988 for $4.5 billion, which brought brands such as Kit Kat, Rolo, Smarties, and Aero. [31]

  5. List of sporting goods manufacturers - Wikipedia

    en.wikipedia.org/wiki/List_of_sporting_goods...

    1 Brands. 2 References. Toggle the table of contents. List of sporting goods manufacturers. Add languages. ... Download as PDF; Printable version; Appearance. move to ...

  6. Rebranding - Wikipedia

    en.wikipedia.org/wiki/Rebranding

    Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. [ 1] Often, this involves radical changes to a brand's logo ...

  7. List of airline liveries and logos - Wikipedia

    en.wikipedia.org/wiki/List_of_airline_liveries...

    A. Aeroflot: Russian national flag, with traditional winged hammer and sickle used on fuselage. A new livery was adopted in 2003. Air Algérie: The company logo is a swallow, which is the national bird of Algeria. Air Belgium: Belgium flag on tail and fuselage. The logotype, a crowned AB, accompanies the flag on the tail.

  8. List of Walmart brands - Wikipedia

    en.wikipedia.org/wiki/List_of_Walmart_brands

    Equate is an example of the strength of Walmart's private label store brand. In a 2006 study, The Hartman Group marketing research firm issued a report which found that "Five of the top 10 "likely to purchase" private label brands are managed by Walmart including: Great Value, Equate, Sam's Choice, Walmart, and Member's Mark (Sam's Club), per ...

  9. Corporate identity - Wikipedia

    en.wikipedia.org/wiki/Corporate_identity

    Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [ 2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing ...

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