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Several cosmetics and skincare brands have developed products specifically for men's skin, such as Nivea, Chanel, Tom Ford, and Adidas. Nivea is the most popular brand for men with 34.4%, followed by L’Oréal with 21.9%. [5] The packaging of male cosmetics is generally simple. The colors are mainly blue, green, grey, white or black.
However, there is an obvious generation gap: 73% of all men over 51 said they would not consider using makeup, while 37% of all men between 18 to 34 said they would.
Here are 41 gifts for men that your boyfriend, husband, brother, or dad will absolutely love—from clothing and tech gadgets to candles and cookware. Found: Actually Good Gifts for Men That He ...
Women also found a new need to wear more make-up, as a skewed postwar sex ratio created a new emphasis on sexual beauty. [2] Additionally, as women began to enter the professional world, publications such as the French Beauty Industry encouraged women to wear makeup to look their best while competing with men for employment.
Face powder. Face powder is a cosmetic product applied to the face to serve different functions, typically to beautify the face. Originating from ancient Egypt, [citation needed] face powder has had different social uses across cultures and in modern times, it is typically used to set makeup, brighten the skin and contour the face.
Universal C Eye Perfector. Ron Robinson, cosmetic chemist and founder of BeautyStat, formulated this eye cream with 5% vitamin C to effectively brighten dark circles.It also contains other ...
Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics. Foundation applied to the body is generally ...
Non-allergic makeup appeared when the bare face was in fashion as women became more interested in the chemical value of their makeup. [57] Modern developments in technology, such as the High-shear mixer facilitated the production of cosmetics which were more natural looking and had greater staying power in wear than their predecessors. [ 58 ]