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  2. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Mobile advertising. v. t. e. Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

  3. 10 Masterful Email Marketing Campaign That Actually ... - AOL

    www.aol.com/10-masterful-email-marketing...

    An email marketing campaign is the process of sending personalized, mass emails to current and prospective customers to promote a company and let them know about new products or services, special ...

  4. Targeted advertising - Wikipedia

    en.wikipedia.org/wiki/Targeted_advertising

    Search engine marketing uses search engines to reach target audiences. For example, Google's Remarketing Campaigns are a type of targeted marketing where advertisers use the IP addresses of computers that have visited their websites to remarket their ad specifically to users who have previously been on their website whilst they browse websites that are a part of the Google display network, or ...

  5. Marketing automation in email campaigns - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation_in...

    Overview. Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.

  6. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    A target market, also known as serviceable obtainable market ( SOM ), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who exhibit ...

  7. BlueHornet Wins New Email Marketing Clients - AOL

    www.aol.com/news/2013-08-22-bluehornet-wins-new...

    By leveraging the extensive knowledge of BlueHornet's Support 2 team and flexible eMS technology, clients can create highly targeted email marketing programs that evolve to reach today's omni ...

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