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Techne. In Ancient Greek philosophy, techne ( Greek: τέχνη, romanized : tékhnē, lit. 'art, skill, craft'; Ancient Greek: [tékʰnɛː], Modern Greek: [ˈtexni]) is a philosophical concept that refers to making or doing. [ 1] Today, while the Ancient Greek definition of techne is similar to the modern definition and use of "practical ...
A logo (abbreviation of logotype; [ 1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or to include the text of the name that it represents as in a ...
Wordmark. A wordmark or word mark is a text-only statement of the name of a product, service, company, organization, or institution which is used for purposes of identification and branding. A wordmark can be an actual word (e.g., Apple), a made-up term that reads like a word (e.g., iPhone), or an acronym, initialism, or series of letters (e.g ...
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In the word "ambigram", the root ambi-means "both" and is a popular prefix in a world of dualities, such as day/night, left/right, birth/death, good/evil. [140] In Wordplay: The Philosophy, Art, and Science of Ambigrams, [141] John Langdon mentions the yin and yang symbol as one of his major influences to create upside down words.
Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...
Returning to Hawaii, he became art director for Kaizawa Advertising in 1972, designing iconic logos for Hawaiian Host Chocolates, The Mind’s Eye Interiors and Duty Free Shoppers.
v. t. e. In Christianity, the Logos ( Greek: Λόγος, lit. 'word, discourse, or reason') [ 1] is a name or title of Jesus Christ, seen as the pre-existent second person of the Trinity. In the Douay–Rheims, King James, New International, and other versions of the Bible, the first verse of the Gospel of John reads: In the beginning was the ...
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