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  2. Price–sales ratio - Wikipedia

    en.wikipedia.org/wiki/Pricesales_ratio

    Price–sales ratio. Price–sales ratio, P/S ratio, or PSR, is a valuation metric for stocks. It is calculated by dividing the company's market capitalization by the revenue in the most recent year; or, equivalently, divide the per-share price by the per-share revenue. The justified P/S ratio is calculated as the price-to-sales ratio based on ...

  3. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    A good's price elasticity of demand ( , PED) is a measure of how sensitive the quantity demanded is to its price. When the price rises, quantity demanded falls for almost any good ( law of demand ), but it falls more for some than for others. The price elasticity gives the percentage change in quantity demanded when there is a one percent ...

  4. Price–performance ratio - Wikipedia

    en.wikipedia.org/wiki/Price–performance_ratio

    Price–performance ratio. In economics, engineering, business management and marketing the price–performance ratio is often written as cost–performance, cost–benefit or capability/price ( C/P ), refers to a product's ability to deliver performance, of any sort, for its price. Generally speaking, products with a lower price/performance ...

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Price refers to the amount a customer pays for a product. Price may also be a consumer's expectation for getting a certain product (e.g. time or effort). Price is the only variable that has implications for revenue. Price is the only part of the marketing mix that talks about the value for the firm.

  6. Profit margin - Wikipedia

    en.wikipedia.org/wiki/Profit_margin

    Profit margin is a financial ratio that measures the percentage of profit earned by a company in relation to its revenue. Expressed as a percentage, it indicates how much profit the company makes for every dollar of revenue generated. Profit margin is important because this percentage provides a comprehensive picture of the operating efficiency ...

  7. Valuation using multiples - Wikipedia

    en.wikipedia.org/wiki/Valuation_using_multiples

    The price-to-book ratio (P/B) is a commonly used benchmark comparing market value to the accounting book value of the firm's assets. The price/sales ratio and EV/sales ratios measure value relative to sales. These multiples must be used with caution as both sales and book values are less likely to be value drivers than earnings.

  8. Market capitalization - Wikipedia

    en.wikipedia.org/wiki/Market_capitalization

    Market capitalization. Market capitalization, sometimes referred to as market cap, is the total value of a publicly traded company 's outstanding common shares owned by stockholders. [2] Market capitalization is equal to the market price per common share multiplied by the number of common shares outstanding. [3] [4] [5]

  9. Market share - Wikipedia

    en.wikipedia.org/wiki/Market_share

    Market share is the percentage of the total revenue or sales in a market that a company's business makes up. For example, if there are 50,000 units sold per year in a given industry, a company whose sales were 5,000 of those units would have a 10 percent share in that market. "Marketers need to be able to translate sales targets into market ...