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Air Jordan is a line of basketball shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984 and released to the public on April 1, 1985.
Once the proper skateboarding division of Nike was created, it did not take too long for the fusion of Jordan Brand skateboarding to take place. Iterations of the Air Jordan like the “Phat” in the late 2000s beefed up the model and became popular with skaters, though an official Nike SB x Jordan release would not occur until 2014. [33]
Peter Moore (February 21, 1944 – April 29, 2022 [ 1]) was an American designer and artist who was a Creative Director at Nike and Adidas from the 1970s to the late 1990s. Moore is credited as the creator of the [ 2] Air Jordan 1 silhouette [ 3][ 4] and Nike Dunk silhouette. As a multidisciplinary designer, Peter Moore also created logos for ...
The shoes were reviewed by many, and were claimed to be the "Collaboration of the decade". [4] The shoes have been resold for higher amounts than the original prices, with the Air Jordan 1 being sold for more than ten times the original price. Shoe resellers became banned and denied service from shoe stores over possible reselling of shoes. [19]
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[2] [3] [4] A demo version of the Pump, a customizable inflatable/deflatable high-top shoe, was exhibited at the Sporting Goods Manufacturers' Association in February 1989. [2] [4] On November 24, 1989, the first Reebok Pump was released. [1] [4] That month, Dominique Wilkins was featured on a television commercial introducing the Reebok Pump. [5]
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