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Hint Water was developed in 2004 [1] when its founder, Kara Goldin, was unhappy with the sugar and preservatives in her juices. [2] Goldin created the drink in her own home and sold it from her garage. She was diagnosed with gestational diabetes when pregnant, which also led her to develop a sugar-free alternative drink. [3]
Enhanced water is a category of beverages that are marketed as water with added ingredients, such as natural or artificial flavors, sugar, sweeteners, vitamins and minerals. Most enhanced waters are lower in calories than non-diet soft drinks. PepsiCo, The Coca-Cola Company and other companies market enhanced water.
In addition to a regular and 'light' spread, Unilever also uses the brand name to market a liquid butter substitute contained in a spray-bottle. [11] This product is an emulsion of vegetable oil in water formulated with a 'hint' of butter flavor (derived from buttermilk) and is marketed as having zero calories and zero fat content. [12]
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Fruit 2 O. Fruit2O, formerly manufactured by Kraft, is a lightly flavored, non-carbonated water beverage introduced in 1999. Fruit2o was introduced to compete not only with the bottled water market but also with the soft drink market. Sunny Delight Beverages purchased the Veryfine Products line from Kraft in 2007. [1]
Flavor Aid is a non-carbonated soft drink beverage made by The Jel Sert Company in West Chicago, Illinois. It was introduced in 1929 [ 1 ] and sold throughout the United States as an unsweetened, powdered concentrate drink mix , similar to Kool-Aid brand drink mix.
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